See our latest stories

written by our lovely staff members

Percept ICE conceptualizes and executes the spectacular ‘PACO RABANNE FAME’ launch

Percept ICE, the Experiential Marketing, Events & Brand Activations Domain Company of Percept Limited, conceptualized and executed the spectacular ‘Paco Rabanne FAME’ event to...

World’s First NFT Vending Machine Launched In New York

Neon, a Solana blockchain-based NFT marketplace and gallery, launched its NFT vending machine, according to Business Wire. Located in New York City’s Financial District,...

Google uses potato chip bags to market the Pixel 6 in Japan

Google last week went all out and took a quirky, and quite literal approach to advertise its next flagship phone. In Japan, it offered...

Blue Bunny’s engages consumers with Ice Screen Outdoor Movies Across USA

As part of Blue Bunny’s ongoing effort to bring some “Funlightenment” to a summer like no other, the brand has made some serious upgrades...

How brands engaged at Lollapalooza 2021; largest in-person music fest since the pandemic.

An estimated 385,000 attendees descended upon Chicago’s Grant Park for Lollapalooza, July 29 through Aug.1 2021, kicking off a festival season that has thus...

Archer Aviation raises the bar for product launches with immersive XR technology

With sights set on propelling forward the next big revolution in transportation, startup Archer Aviation wanted an equally awe-inspiring event to launch its groundbreaking...

These Global Events Are Going Virtual This Year

Salesforce: One of the first major events to go virtual ahead of the coronavirus pandemic was Salesforce's World Tour Sydney Reimagined, according to Business...

The Economist’s Clever OOH Stunt

IF YOU BELIEVE IN THE POWER OF INSIGHTS AND INSPIRATION AND LEARNING. IF YOU ARE SOMEONE WHO FINDS CASE STUDIES SUCH AS THIS APPEALING....